Sponsor Back Office Guide
Back Office Guide helps small businesses with 5 to 100 staff choose bill pay, spend, bookkeeping, payroll and other back-office software. Software makers can sponsor a clearly labeled spot. Sponsorship never changes our verdicts, our rankings or the prices we show.
Placements
We launched in October 2026, so our audience is still small, and our founding prices reflect that.
Featured listing
$149 a month
Your product at the top of one category page, labeled Sponsored. Up to 3 per category.
Category sponsor
$249 a month
The only sponsor banner on one category page and its related rankings, labeled Sponsored.
Newsletter slot
$99 an issue while we have fewer than 1,000 subscribers
A short labeled mention in one issue: name, one line, link. One sponsor per issue. On sale once we pass 250 subscribers.
SoonFounding sponsor
$349 a month
A category sponsorship, a featured listing in the same category and one newsletter slot every month. First 3 sponsors only.
| Placement | What you get | Founding price | Book |
|---|---|---|---|
| Featured listing | Your product at the top of one category page, labeled Sponsored. Up to 3 per category. | $149 a month | Get in touch |
| Category sponsor | The only sponsor banner on one category page and its related rankings, labeled Sponsored. | $249 a month | Get in touch |
| Newsletter slot | A short labeled mention in one issue: name, one line, link. One sponsor per issue. On sale once we pass 250 subscribers. | $99 an issue while we have fewer than 1,000 subscribers | Soon |
| Founding sponsor | A category sponsorship, a featured listing in the same category and one newsletter slot every month. First 3 sponsors only. | $349 a month | Get in touch |
Newsletter slots go on sale once we pass 250 subscribers. Until then, one comes with the founding sponsor bundle.
Founding prices stay the same for 12 months as long as your sponsorship stays active. Monthly placements renew each month and you can cancel any time. Prices for new sponsors will go up as the audience grows, and we will say so here first.
How it works
- 1
Pick a placement and get in touch
Email us with the placement you want and a link to your product.
- 2
We review it within 2 business days
If your product is not a fit, or the spot you chose is taken, we tell you.
- 3
We confirm the details by email
Placement, start date and price, before anything goes live.
- 4
Your placement goes live
Labeled Sponsored. Monthly placements can be cancelled any time.
Terms
- Who can sponsor
- Live software that businesses with 5 to 100 staff can buy today, with a public website and either public pricing or a free trial. We only accept products we would be willing to list for free.
- What we decline
- Lead-selling or broker services posing as software, products we cannot verify, and offers built on claims we cannot check.
- Refunds
- Full refund if we decline your product or before your placement goes live. Monthly placements stop at the end of the month you have paid for, with no partial-month refunds. If we miss a booked newsletter issue, you choose a full refund or a new date.
- What we do not promise
- We do not guarantee clicks, demos or sales.